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Please Note:  At the bottom of each members-only page, you will find the buttons to navigate back and forth between the other pages.

First, please view this introduction video to get started.

Go-to-market strategy is a blueprint for how your company will both promote their product or service to the end customer and how to achieve a competitive advantage with your unique value proposition .

STEP ONE: If you are employed as a sales or marketing manager, then you most likely have a working knowledge of marketing principles and sales practices.  However, you might have a better understanding of one area more than the other.  Also, how familiar are you with digital-age media and the basics of strategic planning?
When you select the Assessment Button,  you will be sent to our assessments page which provides a quick method to evaluate your level of knowledge for each of these categories.
STEP TWO: After taking the assessments, you will probably discover some concepts that you have forgotten or perhaps did not know about today’s modern sales and marketing management. Then once you are aware of the specific knowledge that you would like to acquire, we support you with our exclusive video tutorials 
 When you select the Tutorials Button,  you will be sent to the page with our exclusive tutorials like Modern Sales and Marketing in a Nutshell.
STEP THREE: Once you have viewed the tutorials a couple of times, we suggest you retake the assessments to see how your knowledge level has improved. Then, if you want to access specific subject matter expertise, we provide a convenient way for you to stay well informed on the hundreds of continuously evolving best sales and digital marketing techniques.
Press the Resources Button for instant access to twelve highly recommended resources which include trade associations, content publishers and free book reviews
Please Note:  At the bottom of each members-only page, you will find the buttons to navigate back and forth between the other pages.

 ASSESSMENTS       TUTORIALS      RESOURCES